ADAS
Full-Stack Self Developed, Scalable Mass Production
Leveraging nearly two decades of ADAS R&D experience and over ten years of mass production delivery, Neusoft Reach has established a comprehensive portfolio of intelligent driving products, including X-Cube L2 Front-view Intelligent Cameras, X-Box Integrated Driving and Parking Domain Controllers (L2 and above), X-Center Cross-domain Central Computing Units and Driver Monitoring System (DMS) for fatigue detection.
Our mass-production-proven systems support a wide range of advanced functions and scenarios such as Highway Navigation on Autopilot (NOA), Automatic Lane Change (ALC), Intelligent Cruise Assist (ICA), Emergency Steering Assist (ESA), Home-zone Parking Pilot (HPP), Remote Vehicle Movement (RVM), Remote Parking Assist (RPA), Reverse Driving Assist (RDA), Driver Monitoring System (DMS), FACE ID. Compliance-driven features tailored for commercial vehicles in China are also included, such as Forward Collision Warning (FCW), Lane Departure Warning (LDW), Autonomous Emergency Braking (AEB).

End-to-End Foundation Model Applications
Building upon traditional AI model applications, Neusoft Reach has launched the lastest self-developed end-to-end foundation model applications. By integrating end-to-end model, dedicated middleware and intrinsic security layer, the solution enables a “borderless” driving and parking integration experience. A single functional upgrade replaces the traditional fragmented feature toggles and loosely coupled designs—users can simply set a destination, and the system autonomously navigates them there, delivering a true “point-to-point” user experience.

The upgraded foundation model application meets consumers’ daily mobility needs by enabling seamless performance across diverse driving environments—including urban roads, highways, and expressways. It covers seven core scenarios: longitudinal obstacle response, lateral pedestrian and vehicle avoidance, traffic regulation compliance, VRU interaction, route guidance, congestion negotiation, and complex situation handling.
To support the mass production of foundation-model-based solutions in domain controller systems, the upgraded Standard ADS MW is designed to tackle three key challenges: high data throughput, heavy spatiotemporal data loads, and complex engineering debugging. It provides three dedicated middleware components for developers—Intelligent Data Bus, Spatiotemporal Task Engine, and Intelligent Data Bridge, enabling communication strategy configuration, efficient data sharing, task orchestration across time and space, composite task scheduling, and seamless data ingestion and output.

Assisted Driving Product Portfolio
Neusoft Reach assisted driving business is based on full stack self-developed technology, continuously building in-depth project cooperation with ecological partners through open software architecture, and providing diversified products to meet the different levels of needs of users and partners.

Hardware Services
Assisted Driving Domain Controller
Central Computing Unit
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Cross-Domain Software Architecture
Open Software Architecture
Ecosystem-ready Multi-Domain Integration

Dedicated Middleware
Assisted Driving Specific Middleware
SOA Middleware

Assisted Driving Applications
Foundational AI Model-Based Assisted Driving Applications
Large AI Model-Based Assisted Driving Applications
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Assisted Driving Development Toolkit
For Algorithm Developers
For Engineering Implementation Roles
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End-to-End Assisted Driving Solutions
Full-Stack Hardware & Software for Mass Production Delivery